As I note in my eBook for gaining reader trust, this process takes time and generous service. No one succeeds overnight so no one inspires readers to trust them overnight, either. Good things take time and generosity. Simply observe any top blogger. Pros put in serious effort for years to be trusted by a large group of people. Nobody takes short cuts to earn reader trust because the very act of gaining trust requires real work. Even if you have access to a time machine, you cannot skip the blogging work and become successful.
Follow these 2 tips to gain reader trust.
1: Practice and Publish
Practice creating content offline. Publish content online. Gain reader trust through the simple but sometimes uncomfortable process of practicing and publishing. Practicing simply develops your skill set to epic levels over the long-term. I have practiced writing millions of words. So now I can write. Being a somewhat skilled writer instills trust in my community. If you practice any discipline, persistently, you become skilled in that area. Being skilled in that area influences readers to trust you and your blogging ability. The process is really simple when you think about it but quite uncomfortable because practicing daily for years unearths your fears. Nobody gets around this fact. Most bloggers do not practice diligently for fear of being uncomfortable. But the few who do wind up being the most successful bloggers because the most skilled bloggers gain the most trust in their niche of choice.
Write 500 or more words daily in a Word document. Polish your writing skills. I suggest you publish at least one piece of content daily to gain both confidence and clarity in your abilities. Readers trust bloggers who practice creating and connecting and who also publish content routinely. In essence, you gain trust by practicing plus helping people for free. That’s it. Think of reading this blog post. Most of you know me fairly well for the guest posts I have published here. But you trust me even a little bit more after you read this post because you see I know the basics for gaining blogging trust. I show off my writing through blog posts and you trust me. Simple. But again, this one gets kind of uncomfortable sometimes because you face, feel and release deep fears on this practicing and publishing journey. No way around that one. But you can do it. Keep your vision firmly planted in your mind. Revisit your dreams. You will do the practicing + publishing to gain reader trust.
2: Make Friends by Being Generous
Be super duper generous to make friends in your blogging niche. The more friends you make the more bloggers who trust you. Again, this is an easy concept to understand but feels challenging to put into action routinely because most human beings think mainly about themselves and little about fellow people. Networking generously requires you to put other blogger’s needs before your own. This feels uncomfortable for people. Why? Most people fear that sharing that spotlight eats into their traffic and business, leading to struggles. The exact opposite is true. Generously helping people to make friends inspires a huge, loyal, targeted group of bloggers plus readers to trust you. Inspiring a large group of loyal people to trust you increases your traffic and profits significantly over the long haul. The trick is to network generously for years without obsessing over what you’re getting from your friend network. Give to be generous. On the back end, your friend network will expand your presence and amplify your success exponentially.
Networking generously inspires people to trust you. Trusting friends promote you, endorse, buy your stuff and hire you, inspiring large groups of targeted people to trust you. There you go. You gained reader trust by simply being generous with a large volume of bloggers from your niche. Many successful bloggers explain how networking generously took their blog to the next level. It makes perfect sense. I can only do so much as an individual. But 100 blogging buddies I befriended by being generous can do so much more than my individual efforts. This is why when I go offline to exercise, do yoga or sleep, my friend network promotes me on social media and through their blogs around the clock. This adds a passive element to my blogging campaign, influencing more and more people to trust me, my blog and my brand every single day. Being generous open the door to the sweet benefits of networking.
Earn reader trust. Think about the prior sentence. Focus on the idea of earning trust by putting in the time. Pay your blogging dues. Nobody becomes a trusted commodity overnight because you need to generously help people for a while before becoming skilled and connected enough to gain the trust of a sizable community. Put in the work before you become a pro blogger. Focus on the idea of paying your blogging tuition as far as working diligently for years. Nobody may pay you in money right now for your products and services but slowly and steadily earning reader trust helps you to make more money online over years.
Nothing happens overnight. Practice writing even when you feel a little hopeless. Revisit your dream life in mind. Energize yourself for this journey. Make friends by being generous. Stop thinking inward, only about yourself because connected bloggers succeed, and blogging lone wolves fail every single time. Be generous, patient, and persistent to gain reader trust and to become a successful professional blogger. Do the right things now that lead to increased blogging success down the road.
Practice, publish and network freely with your focus on other bloggers. These two simple steps will make a huge difference with your blogging career because all stunning long-term success begins with simple actions follow diligently over many thousands of hours.